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🐾 NFC Smart Pet Tag — handmade in the UK

One tap. No app.
Your pet's profile, instantly.

PawLink uses NFC — the same technology as contactless payment. A finder taps the tag with their phone and your pet's full profile opens instantly. No app to download. No login. Always up to date.

Get PawLink — £14.99 →
Use code FOUNDER50 at checkout.First 100 customers only — one-time payment, lifetime monitoring.
PawLink NFC pet tag — black circular tag with amber paw logo
📱
Tap to viewWorks with any smartphone
✓ No app required
🐾 A message from your pet

I try to stay close. I really do. But sometimes there's a squirrel, and... you know how it goes.

Here's the thing — now I've got this little tag on my collar. If some kind human finds me while I'm on an 'adventure', they just tap it with their phone.

Your number comes up. My vet's details. Even my allergy to bee stings. No app to download. No fussing. Just me, home for dinner.

I've thought about this a lot. You're welcome.

— Max, 3-year-old Golden Retriever

PawLink owner since 2026 🐾

Traditional tags go out of datethe moment things change.

Phone number changed? Moved house? New vet? A standard engraved tag can't keep up. PawLink can.

Standard Engraved Tag

  • Fixed information — can't be changed
  • Outdated the moment you move or change number
  • No photos, medical notes, or emergency contacts
  • Finder has no way to notify you
  • No scan history — you don't know if it's been found

PawLink Smart Tag

  • Live profile — update anytime from your phone
  • Always current — change info in seconds
  • Unlimited detail: photos, medical notes, contacts
  • Finder fills in a form and you're notified instantly
  • Full scan history in your owner dashboard

Simple for owners.
Even simpler for finders.

Three steps. One tag. Your pet home.

📦
1

Receive your tag

Your custom PawLink tag arrives ready to use. Tap it with your own phone to activate, then build your pet's profile in about five minutes.

🏷️
2

Clip it on

Attach PawLink to their collar. Update their profile anytime from your phone — new number, new vet, new photos. It's live instantly.

🏠
3

Get them home

A finder taps the tag. Your pet's full profile opens on their phone. They hit "Found this pet?" and you're notified with their details right away.

Why NFC, not just a QR code?

Most smart pet tags use a QR code. PawLink leads with NFC — and keeps the QR code as a backup.

FeatureQR Code only🐾 PawLink NFC
Works without opening the camera
Works with phone screen off / locked
No alignment or focus needed
QR code fallback included
Works in direct sunlight✕ (glare)
Works on a dirty or scratched tag

If you've tapped to pay with your phone, you can use PawLink. That's it.

Everything you need.
Nothing you don't.

01 — Pricing

One price.
For life.

No monthly fees, no renewals, no hidden costs. £29.99 once — and PawLink is yours for the lifetime of your pet. We mean that literally.

🎉

Founder offer: 50% off for the first 100 customers

Use code FOUNDER50 at Etsy checkout — just £14.99

02 — Access

No app.
No login.
Just tap.

Any smartphone, any finder — iOS or Android. The tag opens a live web profile instantly. Nothing to install, no account to create. Works the first time, every time.

📍

Scan history

See every tap — when the tag was scanned, estimated location, and device used. You're notified by email for each new scan.

🚨

Lost Mode

Activate Lost Mode from your dashboard. Your mobile number becomes visible on the tag page so finders can call you directly.

🔔

Private finder alerts

A finder submits a found report and you're notified instantly — with their contact details and location. No personal data shared.

✏️

Update instantly

New number, new vet, new photos — update your pet's profile in seconds. Changes go live the moment you save.

♾️

No subscription

One-off payment. Lifetime monitoring included. No monthly fees, no renewals, no hidden costs. Ever.

Not mass-produced.
Made for your pet.

Every PawLink tag is printed to order — by hand, in Telford. Your pet doesn't get a stock tag off a shelf. They get one made specifically for them, with their name engraved and the right size for their breed.

✏️

Your pet's name, engraved

Every tag is personalised with your pet's name — printed directly into the tag, not a sticky label or a clip-on. Clean, permanent, and uniquely theirs.

Available sizes

27

Cat

& small pets

32

Small dog

e.g. Chihuahua

36

Medium dog

e.g. Spaniel

42

Large dog

e.g. Labrador

Sizes in mm · All include NFC chip + QR code

⚗️

Made from PETG

Polyethylene Terephthalate Glycol

We specifically chose PETG for PawLink tags because of how well it performs in the real world of pet ownership — not just because it looks good.

💧

Waterproof

Rain, puddles, swimming — no problem

☀️

UV resistant

Colours won't fade in sunlight

💪

Impact resistant

Won't crack or shatter if dropped

🪶

Lightweight

Your pet won't even notice it

🌡️

Temperature stable

Winter walks to hot car seats

Built to last

Years of wear, not months

🤝

A small team that actually knows your pet's name

PawLink is run by a small team in Telford — not a warehouse operation processing thousands of identical orders. When you message us, you get a real reply from someone who cares. Your tag isn't order number 48,291 — it's Max's tag, or Bella's tag, and we make it with that in mind.

The big pet tag companies push out the same design for everyone. We think your pet deserves something that's actually theirs.

100%

Printed to order

No stock. No shelf. Just yours.

One tap.
One profile.
One tag — for life.

The physical tag brings any finder to your pet's live profile. The profile does the rest.

Everything a finder needs,
all in one tap.

Your pet's profile can hold as much or as little detail as you like — and you can update it anytime.

📸 Photos of your pet
📞 Owner contact details
🏥 Medical conditions & allergies
🐾 Behaviour notes
💉 Vet details
🔢 Microchip number
🎁 Reward message
📋 Emergency contacts
🐶
Max
Golden Retriever · 3 yrs
📞 Owner07912 345 678
🏥 Allergic tobee stings
🐾 BehaviourVery friendly
💉 VetPark St Animal Clinic
🐾 Found this pet? Tap here

Your data is yours.
Always.

We take your privacy seriously. Here's exactly how PawLink keeps your information safe.

🔒

Encrypted & secure

Your details and your pet's profile are stored using modern, encrypted systems. Nobody can access your account but you.

👁️

Read-only for finders

The tag gives finders a safe, read-only view of your pet's profile. Nobody can edit or delete your information except you.

🛡️

We never sell your data

Your information is never shared, sold, or exposed to third parties. You stay in full control of what's visible, day or night.

Simple, honest pricing.

One tag per pet. One fair price to get started. Add more pets for just the cost of the tag.

Most popular

Tag + Lifetime Access

Everything your pet needs, forever

🎉 Founder offer — first 100 only
£14.99one-time

£29.99 — 50% off with code FOUNDER50

  • Custom NFC tag — your pet's name engraved
  • Live pet profile — update anytime, forever
  • Instant "found" notifications
  • Full owner dashboard with scan history
  • Works with any smartphone — no app needed
  • Unlimited profile updates for life
  • Lifetime monitoring included
  • UK dispatch within 3–5 business days
Buy on Etsy — £14.99 →

30-day returns · Ships from United Kingdom

Founder offer — first 100 customers

Use code FOUNDER50 at Etsy checkout

That's less than Petch, and it's NFC — not a QR code.

If your tag is ever lost or damaged, get in touch — we'll sort you out.

Additional Tag

For existing PawLink customers

£9.99per tag
  • Custom NFC tag — your pet's name engraved
  • Links to your existing PawLink account
  • New pet profile added to your dashboard
  • Same lifetime monitoring — no extra fees
  • UK dispatch within 3–5 business days

Existing customers only. You must have already purchased a Tag + Lifetime Access to order this. Your account will be verified at activation.

Buy on Etsy — £9.99 →

30-day returns · Ships from United Kingdom

PawLink vs the alternatives

Smart tags, GPS trackers, and Bluetooth finders all solve different problems. Here's how they stack up on the things that actually matter when your pet goes missing.

Feature
Our pick
🐾 PawLink
CrumbPaw IDTractive GPSApple AirTag
TechnologyNFC + QRQR onlyQR onlyGPS + appBluetooth
Upfront price£29.99Free tag*£24.99~£55+~£29
Monthly feeNone — ever£6.95/moNone£4.99–£8.99/moNone
Finder needs an app✕ Never✕ No✕ No✓ Yes✕ No†
Real-time GPS tracking✕ Bluetooth only
Live pet profile for finder✓ Full✓ Basic✓ Basic
Medical notes & vet details✓ Full depth✓ Basic✓ Basic
Structured found report
Scan alerts to owner✓ Premium only
Lost Mode✓ Limited
Household member access✓ App only
Microchip verification
Personalised with pet's name✓ Engraved
No battery required✓ Passive NFC✕ Needs charging✕ CR2032
Handmade in the UK✓ Telford✕ Austria

* Crumb tag is free to order (£3 shipping); core features such as scan alerts and community notifications require Premium subscription from £6.95/month.

† Apple AirTag shows owner name and contact number via NFC tap in Lost Mode only. No pet profile, medical info, or found report system.

Prices correct as of June 2026. Features based on each product's published plans.

Owners & finders love it

Real reviews from real pet owners — and the kind strangers who helped get their pets home.

🐾

Reviews are on their way — check back soon!

Questions? Answered.

Everything you need to know about PawLink — from getting started to how it compares with GPS trackers and microchips.

5 questions in this section ·

Still have a question?

Drop us a message and we'll get back to you within 24 hours.

Get in touch →

Have a question?
We'd love to hear from you.

Happy to help

Whether you have a question about your tag, need help setting up your pet's profile, or just want to know more about PawLink — drop us a message and we'll get back to you as soon as possible.

📧
voxelandvinedesigns@gmail.com
🏪
Voxel & Vine Design · Telford, UK
⏱️
We aim to reply within 24 hours

Small enough to care.
Expert enough to deliver.

PawLink is built and run by a small specialist team in the UK. When you contact us, you reach someone who genuinely knows the product — because they built it.

MW

Markus Witcomb

Founder & Product Lead

📍 Telford, UK

Started PawLink after his own dog went missing for 14 hours. Designs, builds, and ships every update. Answers support messages personally.

SC

Sarah Chen

Pet Safety Specialist

📍 Manchester, UK

Former veterinary nurse with 8 years in emergency practice. Advises on the medical data fields, vet integrations, and what professionals actually need to see.

TB

Tom Bradley

Customer Experience

📍 Birmingham, UK

Two dogs, a rescue cat, and an inbox he keeps at zero. Handles every customer query, shapes the onboarding flow, and makes sure no owner is ever left stuck.

🐾 Free UK delivery available

Give your pet the tag
they deserve.

One tap. One profile. One tag — for life.

Buy on Etsy — £29.99 →